Prime Creative
We are home to big agency resources paired with boutique focus. We believe in listening and learning to find the best marketing solutions for your business. From local brands to broader markets, we deliver growth driven strategy, collaborative thinking, and distinctive creative that performs. Let’s connect and begin the journey together!
Work
We partner with clients to solve problems, create growth, and forge meaningful connections. Discover our work.
Services
We’re a creative collective with one objective – to deliver exceptional results! Partnering with us ensures you’ll have every big agency resource at your side plus a level of client service normally found at a smaller agency. It’s a best of both worlds approach that works!
Strategic Planning
We find the gaps. We uncover why they exist. Then we close them with smart strategy and stand-out creative.
Branding
We build unique brands that shape perception, spur action, and build loyalty – helping our clients stand out and grow.
Websites
There’s no place like your brand’s digital home. We strategically design and develop websites that become the high‑performing online presence your business needs.
Digital Advertising
Forget the guesswork. We bring your brand to the right online audience through top‑tier targeting and eye‑catching, strategic messaging.
Video Production
From script to final cut, we showcase your product or service through high‑impact, on‑screen storytelling built to engage and perform.
Design
From infographics to signage and packaging, our design work is bold, strategic, and built to set your brand apart.
Writing
We write sharp, strategic content for social, corporate, and web channels that attracts the right audiences and drives results.
Social media development / management
We transform social media into a refined brand experience – fostering genuine engagement, targeted reach, and real impact.
Prime Roster
Diverse industries. Proven results. Strong partnerships. We’re proud to work with the brands that trust us.
Team
We’re a team of specialists and storytellers, seasoned pros and rising stars who blend experience with creative firepower to make work that connects and performs. Collaborative, curious, and fun-forward, we give every project our best because results matter.
Angela Sullivan
Vice President
Angela Sullivan
Vice President
Angela began her marketing career trajectory at 23 and felt an immediate connection to the industry. In just a few short years at her first agency, she had the privilege to mentor directly with the leadership team, learning very early on the indisputable value of strategy-first. She continued her education at the same time, building an enviable hands-on as well as academic foundation for a career in marketing and communications. After 20+ years in the industry, her passion for marketing that begins with strategy and develops into creativity with purpose is contagious, and she’s applied that same enthusiasm to her client relationships, her operation of Prime Creative, and her proactive leadership style.
Angela’s a strong believer that collaboration is key, most especially at a boutique agency such as Prime. And she recognizes the indispensable worth of creative talent, assembling an exceptional team that brings value and unique skills, along with an essential knack for working together. Whether collaborating on new brand development, or brainstorming strategies with an established business for national expansion, Angela’s deep experience is as broad as her intuition; a natural result of a career working with clients from a broad scope of sectors across Newfoundland and Labrador, and beyond.
angela@primecreative.ca
o. 709.753.1121 c. 709.690.5500
Dawn Wareham
Creative Director
Dawn Wareham
Creative Director
Dawn has been bringing brands to life since 2005(ish). With a keen sense for what inspires and motivates an audience, she is constantly developing new ways to translate our clients’ needs into beautifully crafted, creative campaigns that deliver meaningful results. With vast experience in art direction and a knack for marrying the written word with knock-out visual appeal, Dawn’s conceptual talents are an essential asset for Prime and our clients.
Ralph O’Brien
Senior Copywriter
Ralph O’Brien
Senior Copywriter
Ralph is the product of a long love affair between the written word and the world of advertising. As a child he created jingles and performed them around the house. Today, he brings that same passion for words (and their impact) to each project that hits his desk. With budding creativity, a pop culture addiction, and dedication to doing the best for each client, Ralph has become an invaluable member of our team.
Tracy Durnford
Senior Art Director
Tracy Durnford
Senior Art Director
With an impressive portfolio three decades in the making, it’s no mystery as to why Tracy is known for next-level designs that impress. From digital to website design, to deliverables including TV/Video, mailings, brochures, posters, photoshoots, POS, flyers and other collateral materials, Tracy has built up an impressive list of creative campaign assets for clients. A key team member with a laser-sharp eye for detail, Tracy’s all about high-quality output based on our clients’ specifications and requirements.
Emily Lyver
Content Writer
Emily Lyver
Content Writer
Whether she’s crafting radio scripts, following social media trends, or breathing life into a website, Emily is passionate about writing the unique, powerful copy our clients need to hit the right note, resonate with the right audience, and leave a lasting impression. Emily studied Journalism at College of the North Atlantic before finding her natural niche in copywriting. We think journalism’s loss is our gain – and our clients’ too.
Nancy Dawe
Account Manager
Nancy Dawe
Account Manager
In addition to extensive project management and organizational experience, Nancy brings an equally impressive level of enthusiasm and professionalism to your brand. Nancy supports the execution of campaigns by coordinating with all departments – strategy, media, production, web – to ensure the project aligns with identified objectives, budget, and timeline from start to finish. As your main point of contact and Project Manager, you can trust Nancy to understand your objectives from A to Z.
ndawe@primecreative.ca
c. 709.986.4818
Katie Hardy
Graphic Designer
Katie Hardy
Graphic Designer
With over five years of experience in graphic design and illustration, Katie brings artful design and playful creativity to every project. Skilled in tools like Adobe Creative Suite, Figma, and Procreate, Katie is ready to bring her energized skills to your project too.